Reinventing Financial Services: what consumers expect from future banks and insurers
The financial crisis and the subsequent economic melt-down have forever changed the relationship between consumers and financial service firms. Roger Peverelli and Reggy de Feniks, both experts in financial services, present a thoughtprovoking and insightful vision on the future of banks and insurance companies.
Reinventing Financial Services puts the customer centre stage. It uncovers the radical shift in consumer perception and identifies the six key consumer trends that financial institutions must heed. These trends set the stage for the future of finance and are inevitably connected with the way banks and insurance companies must change to hit the perfect note. A shopping list that will help financial service providers find the right answers to the challenges of the new financial reality:
* How to restore consumer trust
* How to differentiate when transparency rules
* How to become close to consumers across channels
* How to leverage social media and mobile services
* How to align customer centricity and profitable growth
* And last but not least, where to start to create a new future
