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The Naked Brain: How the Emerging Neurosociety Is Changing How We Live, Work, and Love (Richard M. Restak) 2007

In The Naked Brain, bestselling author Richard Restak explores how the latest technology and research have exposed the brain and how we think, feel, remember, and socialize in unprecedented and often surprising ways. Now that knowledge is being used by doctors, advertisers, politicians, and others to influence and revolutionize nearly every aspect of our daily lives.

Smart Negotiating: How to Make Good Deals in the Real World (James C. Freund) 1993

If you've ever tried to make a deal, reach an agreement, close a sale, or negotiate in everyday business, Smart Negotiating shows you how to avoid the pitfalls and achieve your goals. James C. Freund is a skilled, seasoned lawyer who negotiates for a living, and the techniques he presents in Smart Negotiating have been proven effective in real-world bargaining situations. Freund emphasizes basic negotiating skills -- how to use leverage, how to get the information you need from the other side, how to build your own credibility, and the importance of good judgment. He then shows you how to design a winning game plan: how to develop realistic expectations on key issues, choose the right starting position, plan your concessions in advance, and anticipate the final agreement.

Negotiate This!: By Caring, but not t-h-a-t much (Herb Cohen) 2006

As a result of his extensive negotiating experience and his unique presentation style, Herb Cohen is internationally renowned as someone who can quickly grasp both sides of an issue and get the most for his client out of a difficult negotiation. His advice? 'Simple,' says Herb, 'I care...but not that much!' In this new book - and in his humorous and self-deprecating style - Herb Cohen explains how the reader can learn powerful yet subtle negotiating ploys to help them in their business, career, and even family relationships. As Herb says, 'Negotiation is the game of life.

The Seven Spiritual Laws Of Success: A Practical Guide to the Fulfillment of Your Dreams (Dr Deepak Chopra) 1996

The creation of wealth has always been regarded as a process that requires hard work and luck--often at the expense of others. In this remarkable book, the author of Quantum Healing and other bestsellers reveals how to align with the subtle yet powerful, unseen forces that affect the flow of money in our lives.

Breakout Nations: In Pursuit of the Next Economic Miracles (Ruchir Sharma) 2012

The argument of BREAKOUT NATIONS is that the astonishingly rapid growth over the last decade of the world's celebrated emerging markets is coming to an end. The era of easy money and easy growth is over. China, in particular, will soon slow, but its place will not necessarily be taken by Brazil, Russia or India, all of which Ruchir Sharma shows have weaknesses and difficulties often overlooked in the inflated expectations and emerging markets mania of the past decade. To identify the economic stars of the future, he says, we should abandon the habit of simply extrapolating from general global trends and look at emerging markets individually. The new 'breakout nations' will probably spring from the margins - even from the shadows. Sharma identifies which they are most likely to be, and why.

The Little Book of Bull's Eye Investing: Finding Value, Generating Absolute Returns, and Controlling Risk in Turbulent Markets (John Mauldin) 2012

A practical road map to what’s in store for the markets to help you stay ahead of the curve, the book debunks many of the myths that have come to govern investment logic, particularly the buy–and–hold, relative return vehicles that Wall Street peddles to unsuspecting investors. Giving you a clear view of the trends shaping the markets right now which are likely to provide investment options for the decade ahead, The Little Book of Bull’s Eye Investing teaches the value of careful research before you put your money to work.

Whether the market is on its way up or down, there are always excellent opportunities to invest profitably. You just need to know where they are. Looking at how the markets have behaved in the past to make an educated prediction about where they’re going, The Little Book of Bull’s Eye Investing explains how to make investment decisions that make sense today, whether you’re trading stocks, bonds, gold, real estate, or anything else.

The Investment Answer: Learn to Manage Your Money & Protect Your Financial Future (Gordon Murray, Daniel Goldie) 2011

The good news is that people today expect to live longer, healthier lives. The bad news is that many of us will not have enough money to retire comfortably. The solution to this problem is wise investment of the wealth we accumulate during our working lives, but the unfortunate truth is that when it comes to investment, many of us don't know where to start.

Daniel Goldie and Gordon Murray aim to change the way we think about investing and influence the way we select financial advisors, invest our money and assess the results.

In THE INVESTMENT ANSWER they provide readers with the necessary background to make the five key decisions that have a significant impact on the overall investment experience so that they will never again be afraid of financial markets or uncertain about what to do with their money.

The Lean Startup: How Constant Innovation Creates Radically Successful Businesses (Eric Ries) 2011

Most new businesses fail. But most of those failures are preventable.The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late.

The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience (Carmine Gallo) 2009

Apple CEO Steve Jobs’s wildly popular presentations have set a new global gold standard—and now this step-by-step guide shows you exactly how to use his crowd-pleasing techniques in your own presentations. The Presentation Secrets of Steve Jobs is as close as you’ll ever get to having the master presenter himself speak directly in your ear. Communications expert Carmine Gallo has studied and analyzed the very best of Jobs’s performances, offering point-by-point examples, tried-and-true techniques, and proven presentation secrets that work every time. With this revolutionary approach, you’ll be surprised at how easy it is to sell your ideas, share your enthusiasm, and wow your audience the Steve Jobs way.

The Power of Habit: Why We Do What We Do, and How to Change (Charles Duhigg)2012

In The Power of Habit, award-winning New York Times business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. With penetrating intelligence and an ability to distill vast amounts of information into engrossing narratives, Duhigg brings to life a whole new understanding of human nature and its potential for transformation.

Along the way we learn why some people and companies struggle to change, despite years of trying, while others seem to remake themselves overnight. We visit laboratories where neuroscientists explore how habits work and where, exactly, they reside in our brains. We discover how the right habits were crucial to the success of Olympic swimmer Michael Phelps, Starbucks CEO Howard Schultz, and civil-rights hero Martin Luther King, Jr. We go inside Procter & Gamble, Target superstores, Rick Warren's Saddleback Church, NFL locker rooms, and the nation's largest hospitals and see how implementing so-called keystone habits can earn billions and mean the difference between failure and success, life and death.

Thinking, Fast and Slow (Daniel Kahneman) 2012

Why is there more chance we'll believe something if it's in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent?

The answer lies in the two ways we make choices: fast, intuitive thinking, and slow, rational thinking. This book reveals how our minds are tripped up by error and prejudice (even when we think we are being logical), and gives you practical techniques for slower, smarter thinking. It will enable to you make better decisions at work, at home, and in everything you do.

End This Depression Now! (Paul Krugman) 2012

The Great Recession is more than four years old - and counting. Yet, as Paul Krugman points out in this powerful volley, "Nations rich in resources, talent, and knowledge - all the ingredients for prosperity and a decent standard of living for all - remain in a state of intense pain." With characteristic lucidity and insight, Krugman pursues the questions of how bad the situation really is, how we got stuck in what can now be called a depression and above all, how we free ourselves. He has a powerful message for anyone who has suffered over these past four years - a quick, strong recovery is just one step away, if our leaders can find the "intellectual clarity and political will" to end this depression now.

The Millionaire Teacher (Andrew Hallam) 2011

Most people wouldn′t expect a schoolteacher to amass a million–dollar investment account. But Andrew Hallam did so, long before the typical retirement age. And now, with Millionaire Teacher, he wants to show you how to follow in his footsteps. With lively humor and the simple clarity you′d expect from a gifted educator, Hallam demonstrates how average people can build wealth in the stock market by shunning the investment products peddled by most financial advisors and avoiding the get–rich–quicker products concocted by an ever widening, self–serving industry.

Currency Wars: The Making of the Next Global Crisis (James Rickards) 2011

In CURRENCY WARS, James Rickards explains how the worldwide currency war, already underway, will soon affect everyone. The debasement of the dollar, bailouts in Greece and Ireland and Chinese currency manipulation are treated as indicative of a new and destructive threat, which could lead to a crisis worse than the panic of 2008.

The Complete Guide to Option Selling, Second Edition (James Cordier, Michael Gross) 2009

The growing popularity of selling options is undeniable, yet it remains one of the least understood concepts in the trading world. This clear and engaging guide helps you enter the market with the confidence you need and generate profits with a consistency that may surprise you.

Now in its second edition, The Complete Guide to Option Selling is the only book that explores selling options exclusively. Since its original publication in 2004, much has changed in the world of options, and the authors have provided key updates to help you take advantage of these changes. You’ll find all the information you’ll need to start writing options profitably in equities, stock indexes, and commodities and maximize your returns, minimize your risk, and even manage “black swan” events.

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